AdStract is a global video ad network, offering video advertising based on various pricing models. We offer quality service and superior solution for both advertisers and publishers by providing an effective and engaging way for viewers to interact with video. Our publishers enjoy valuable and high quality video content from top advertisers which includes viral videos, commercials, tutorials, educational, news content, movie trailers, and more.
AdStract is the first global ad network that offers Pay-Per-View videos and performance based promotional videos, so publishers can choose the model that suits them best. Our advertisers can utilize our advanced video optimization platform that enables video distribution and monetization. We promote video ad campaigns through our video ad servers and third party players such as YouTube and Daily Motion.
AdStract’s team includes talented and experienced people with extensive experience in media, technology, internet, customer support, marketing, sales, finance and management.
Our people make Adstract an exciting, value added, fun and successful global video advertising company.
Ariel CohenHead of R&D |
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Ariel comes to PLYmedia from Kodak where he served as SAP and Business Applications Development Manager responsible for SAP’s development strategy and systems. Ariel brings years of experience in project and team management in product design, programming and development. Ariel holds B.Sc. in Industrial Engineering and Management from Ben-Gurion University of the Negev |
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Avishay RavivCEO & Co-Founder |
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Avishay is an expert in online advertising and affiliate network advertising and he has previously served as Manager and Business Development Director of Oron Online, a world leading SEO company. Avishay was responsible for the company’s business development and marketing and established the company’s Cyprus operations. Avishay holds an MBA from Baruch College in New York and a BA from Bar-Ilan University in Economics and Business Administration. |
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David MarkowitzCFO |
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David serves as CFO for AdStract and was also a co-founder of indic.net. He has financial and business experience having worked on Wall Street at Credit Suisse First Boston for five years, where he spent two years as an investment banker with the Financial Services division and three years in the Strategic Planning Division, specializing in business development and strategy / analysis, reporting to the firm's senior management. David holds a Bachelor of Science and Economics with honors from the Wharton School of Business at the University of Pennsylvania. |
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Liat FuchsMarketing Director |
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Liat has been working in the online marketing, advertising and affiliate industry since 2005. She has a deep understanding of the affiliate’s work, needs and expectations, and experience with all the aspects of the online advertising and marketing industry (media buying, SEO, PPC, social and viral marketing). Liat holds a BA degree in Political Science and East Asia Studies from Tel Aviv University, and an MBA with a marketing orientation. |
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AdStract is privileged to have members of its Advisory Board leaders in a variety of disciplines. Our members have extensive experience in the fields of media, social networking, IPTV, content, user-products and the internet.
These individuals – all of whom add value to the company by providing feedback, advice, comments or insight on all areas of our company – help us focus our vision and goals into a more clear and concise plan.
Bill HarrisMember |
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| Bill Harris has held numerous positions in the media, finance and technology industries, including CEO of PayPal from 1999-2000 and also serves on the boards of Macromedia, eOne Global, Yodlee, XTec, MyVest, and LowerMyBills. Bill has vast experience and connections in the technology and media sectors and business strategy. | |
Gil DayanMember |
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| Gil is a co-founder and General Manager of Indivisual (specializes in the aggregation and packaging of content across Europe and the Far East). Gil’s most recent posting was as Head of VOD for the Israeli cable platform Hotvision. Gil’s expertise from the world of VOD and IPTV will enable PLYmedia to understand, enter and flourish in the world of IPTV. | |
Gordon RadleyMember |
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| Gordon has over 25 years of experience in the media sector. Gordon previously served as President of Lucasfilm from 1993-2003. Since leaving Lucasfilm, Gordon acts as an independent advisor and consultant for companies in the entertainment, media and new media sectors. Gordon can provide invaluable insight into the long-form media and entertainment sector. | |
Jeff PulverMember |
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| Jeff is the Chairman and Founder of Pulver.com and one of the true pioneers of the VoIP industry and leader in the emerging TV on the Net industry. Jeff is globally renowned as a thought leader, author and entrepreneur. He is publisher of the The Pulver Report and VON Magazine and creator of the industry standard Voice on the Net (VON) events. Jeff is the founder of pulvermedia, FWD, the VON Coalition, Network2, Vivox and is the co-founder of Abbey Corps and VoIP provider, Vonage. | |
Miki DotanMember |
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| Miki has over 30 years experience in the music and movie rental industry in the Middle East and Europe. Miki established The Third-Ear in Israel with branches in Jerusalem, Tel Aviv, Ranana and Haifa. The Third-Ear Israel's largest independent music store and video library has over 15,000 music titles and 35,000 movie titles. Miki is also a co-founder of indic.net. | |
Netanel JacobssonMember |
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| Netanel has more than 10 years of experience of running and working with Internet and media companies in the UK, Israel, China and the US. Netanel is head of international business development at Facebook having recently left Maxthon, where he was a partner. Netanel is also the President and owner of Mashup Media Ltd, a business development and new media consultancy. Mr.Jacobsson held various positions at AOL Desktop Messaging, OTM Technologies and The Mobile Media Company. | |
Rooly EliezerovMember |
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| Rooly is a veteran of the Internet industry with more then 7 years of experience as an executive. Rooly is a founder of Gigya, a widget distribution network. Previous positions held by Rooly include VP of Products & Marketing at Hotbar, General Manager of SmartShopper and until recently on the advisory board of Metacafe. | |
Greylock Partners Founded in 1965, Greylock Partners is one of the world's leading venture capital firms.
Over the past 43 years, Greylock has funded and helped build several hundred successful companies. More >
Elron Electronic Industries Ltd. (TASE: ELRN), a member of the IDB Holding group, is a technology holding
company traded on the Tel-Aviv Stock Exchange.
More >
Greylock Partners Founded in 1965, Greylock Partners is one of the world's
leading venture capital firms.
Over the past 43 years, Greylock has funded and helped
build several hundred successful companies.
The Greylock approach uniquely puts the entrepreneur first, with Greylock working as an "invited guest" in a highly supportive yet consultative way to help entrepreneurs build outstanding companies. Market-leading companies backed by Greylock include Ascend Communications, CheckFree, CipherTrust, Constant Contact, Continental Cable, Decru, Data Domain, digg, DoubleClick, Facebook, Farecast, Internet Security Systems, Ikanos, Legato, LinkedIn, Media Metrix, Millennium Pharmaceuticals, Openwave, Open Market, Red Hat, RightNow Technologies, Success Factors, Tellabs, Trilogy, Wily Technology, Workday and Zipcar.
Greylock's offices are located in Silicon Valley, the Boston area, Israel and India. For more information, please visit www.greylock.com.
Elron Electronic Industries Ltd. (TASE: ELRN), a member of the IDB Holding group, is a technology holding company traded on the Tel-Aviv Stock Exchange.
Elron's group companies currently comprise public and privately held companies engaged in a diverse range of technological activities. These companies, at various levels of maturity and progress, are primarily in the fields of medical devices, information & communications technology and clean technology, and have the potential to be technology leaders, each in their respective fields. Elron focuses on identifying and developing unique technology companies. Current group companies include Given Imaging, Medingo, BrainsGate, NuLens, Aqwise and Starling, and in the past included Elbit Systems, NetVision and Partner Communications.
For further information, please visit www.elron.com.